BRAND STORY
BRAND STORY
Originating in 1949, Onitsuka Tiger is a Japanese heritage brand known for its commitment to athletic performance and sleek design. Founded by Kihachiro Onitsuka, the brand initially focused on creating basketball shoes and has since evolved into a global icon for sports-inspired fashion. Renowned for the distinctive tiger stripes on its shoes, Onitsuka Tiger seamlessly combines tradition with modernity, continuing to be a symbol of Japanese craftsmanship and style.