BRAND STORY
BRAND STORY
Converse, founded in 1908, began as a rubber shoe company and soon gained fame with the release of the iconic Chuck Taylor All Star in 1923, a basketball shoe that transcended sports to become a cultural symbol. Over the decades, Converse evolved into a global brand synonymous with individuality, rebellion, and creativity. Worn by athletes, musicians, artists, and everyday people, Converse sneakers, particularly the Chuck 70s and CTAS, embody a timeless, versatile style that empowers self-expression across generations. Today, Converse continues to inspire and connect diverse communities through its commitment to authenticity and creativity.
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